Perfoming+ is an empowerment program aimed to strengthen skills of the community of organizations operating in the field of live performances.
The identification of a symbol, that express the innate force given by actions taking place inside a system, is the keystone of the project. Thereafter, lettering design and a dedicated claim point out program’s main purposes. A minimal key visual lay the foundations to a flexible visual pattern witch graphically summarize how overlapping competences add values to the performative art network.
logotype / campaign / visual identity
CLIENT : Compagnia di San Paolo / Piemonte dal Vivo